1. General information
Modig Machine Tool strives to meet the highest privacy standards for every website visitor. When you register on the Modig website, we respect your privacy. The aim of this policy is to clarify what kind of personal data Modig gathers, along with the reasons, timing, and methods of processing such data for specific purposes.
In summary, Modig Machine Tool processes your personal data collected from this website depending on the data you submitted for the following purposes:
* Send out newsletter and information
* Respond to your request after you filled out a contact form
* Provide efficient marketing
* Improve and develop the website by analyzing the use of our website
* Reviewing and evaluating submitted job applications
If you have any questions, please contact us at modig@modig.se
2.What personal data do we collect, and why
Modig is responsible for the personal data collected on this website and ensures adherence to applicable legislation.
When you visit our website, Modig collects two types of information about you. The first type is your Personal information, which may include your name, address, telephone number, and email address. The second type is Non-personal, aggregated information, such as which pages of our website you have visited and your IP address.
2.1 Personal information
Personal data is information about your identity. These include, for example, information such as name, address, telephone number, and email address. It is not necessary for you to disclose personal data in order to use our website. In certain cases, however, we need your name, address, and other information to provide the requested services. The only personal data we collect, process, and store is the information you have given to us when you register for a newsletter, webinar, apply for a job, contact us using any contact forms or for business related matter. We will collect the information entered to process the request and in case of follow-up questions.
2.1.1 Job application
Modig gathers and handles personal data for recruitment purposes when an individual applies for a job in Modig Group. Modig’s legal grounds for such processing is our legitimate business interest. You can find more information about data processing for recruitment purposes in the dedicated privacy policy that is available on the recruitment platform Modig uses, Teamtailor; https://modig.teamtailor.com/cookie-policy
2.1.2 Communication via our forms for contact, request a quote, meeting, or demo.
Our website has various contact forms that you can use for different purposes: contact, request a demo, schedule a meeting, or request a quote. If you decide to fill out a form, we will collect the personal data that you provide in the form. We recommend that you avoid providing any personal data in free text fields unless it is absolutely necessary. Modig will only process the personal data that is required to follow up on your specific request. Our legal basis for such processing is our legitimate business interest. The personal data you have decided to share with us is stored in our CRM system from Hubspot.
2.1.3 Signing up for the newsletter
If you have requested to receive marketing communications such as newsletters from us, you have provided your consent and will receive this kind of communication. We will collect and store your name and email address to send you the requested communications. When you have given your consent for us to process your personal data for this purpose, you can withdraw it at any time. Either by using the link in the footer of each newsletter or by using this link to unsubscribe. – Newsletter Unsubscribe
2.1.4 Communication via Social Media
Modig actively maintains its presence on multiple social media platforms such as Facebook, LinkedIn, YouTube, and Twitter to establish a better connection with its stakeholders and keep them informed. Similar to the website, Modig may collect and process specific personal data of its visitors and followers on these networks for recruitment and marketing purposes. The data is provided to Modig by each social media platform, and the level of data collected depends on their respective practices and users’ privacy settings. The data collected mainly includes demographic information and email addresses. Modig’s legal basis for such processing is its legitimate business interest. Additionally, every social media provider processes users’ personal data as mentioned in their respective privacy notices.
2.1.4 Marketing
Modig processes your personal data within the scope of our marketing as we strive to provide relevant communication to our audience. In order to do so, we need to understand what product and service information you would be interested in receiving. If you have given us consent to receive marketing information when you have filled out any form, and if you have given consent to target cookies, we may send out information based on your behavior on the website. You can change your consent settings at any time by not accepting targeting cookies in our cookie policy. You can also contact us, and we can update your settings in our CRM system.
2.2 Non-personal, aggregated information
For organizational and technical reasons, we store non-personal data when you use our website. This includes information about which website pages you access, the browser and operating system you use, the date and time of access, search engines used, names of downloaded files, and your IP address.
2.2.1 Cookies
Like many companies, we use cookies on our website, www.modig.se. The cookies we use allow our website to work and help us understand what information and advertising are most useful to visitors. You consent to which cookies you allow by the choices in our cookie banner. You can change your cookie settings at any time and get more information about which cookies we use in our cookie policy: https://modig.se/cookie-policy/
What are cookies
Cookies are small pieces of text sent by your web browser on a website you visit. A cookie file is stored in your web browser and allows the website or a third party to recognize you and make your next visit easier and the website more useful to you.
Cookies can be” persistent” or” session” cookies. Session cookies are temporary cookies that remain on your device until you leave our website. Persistent cookies remain on your device for much longer or until you manually delete them. How long the cookie remains on your device will depend on the duration or “lifetime” of the specific cookie, as well as your browser settings.
How Modig Machine Tool uses cookies
Cookies are necessary for the website to function and help us get an overview of your visit to the website so that we can continually optimize and adjust the website to your requirements and interests. We use cookies to provide analytics and target our advertising to you, including behavioral advertising. On a very general level, cookies are used as a part of our service in order to show content that is as relevant as possible for you.
When you use and access the website, we may place several cookie files in your web browser, depending on your cookie consent choice. We use both session and persistent cookies. These are the types of cookies we use to run the website: (1) Strictly Necessary Cookies are necessary for the website to function and to maintain security. (2) Performance Cookies help us understand how visitors interact with the website by collecting and reporting information anonymously. (3) Functional Cookies enable our website to provide enhanced functionality and personalization. (4) Targeting Cookies are used to track visitors across the website. The intention is to display ads that are relevant and engaging for the individual user.
Third-party cookies
In addition to our own cookies, we use various third-party cookies to report usage statistics of the website, deliver advertisements on and through the website, and so on. This allows us to gain a better understanding of how you use our website and how you get into it, which in turn helps us create better campaigns.
Google Analytics: This website uses features provided by the analysis service Google Analytics (“Google”). Different cookies are utilized with Google Analytics. Google Analytics uses cookies and allows us to analyze how you are using our website. Google Analytics allows data, sessions, and interactions on multiple devices to be linked to a unique user ID. This helps us analyze user activities across devices. We use the “IP anonymization” function to process data in a state of the EU or another contracting state of the agreement within the EEA. In rare cases, your full IP address may be sent to a server in the USA and shortened there. The IP address sent by your browser as part of Google Analytics is not combined with other Google data. This is our legitimate interest in processing the data. For more information on how Google Analytics processes user data, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=en-US.
Dealfront: This website uses features provided by the analysis service. Dealfront uses cookies for different purposes. Depending on your cookie consent, we collect the following information provided by your browser or mobile device: pages accessed, time of visit and time of last visit, frequency of recurring visits, IP address, name of the owner of the IP address, domain or provider of the IP address. The visitor’s IP address is collected only to detect the company and geographic location. Leadfeeder does not use third-party cookies. For more information, read Dealfront’s privacy policy: https://www.leadfeeder.com/privacy/
HubSpot: This website uses features provided by the software company HubSpot. HubSpot is an integrated software solution for email marketing, social media publishing, contact management, landing pages, and contact forms. Our registration service (newsletter, webinar, contact us form, etc.) enables visitors to our website to find out more about our company, download content, and provide their contact information, together with further demographic information. This information is stored on the servers of our software partner, HubSpot. We can use it to make contact with visitors to our website and to determine which of our company’s services are interesting for them. More information on HubSpot’s data privacy provisions and information from HubSpot regarding EU data protection provisions can be found at https://knowledge.hubspot.com/privacy-and-consent/what-cookies-does-hubspot-set-in-a-visitor-s-browser
https://knowledge.hubspot.com/privacy-and-consent/hubspot-cookie-security-and-privacy
Facebook: This website uses Facebook’s visitor action pixel to measure conversions with your consent. Facebook Inc., located at 1601 S. California Ave, Palo Alto, CA 94304, USA, provides this service. This enables us to track the behavior of visitors to our website who were redirected from a Facebook ad. It helps us assess the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising efforts. As the operator of this website, we do not have access to any identifiable user information since the data collected remains anonymous. However, Facebook stores and processes the collected data and can connect it to the respective user profile. Facebook can also use this data for its own advertising purposes in accordance with its Data Use Policy. This enables Facebook to place ads on Facebook pages and outside Facebook. We, as the site operator, cannot influence this use of data. Additionally, a cookie may be placed on your computer for these purposes. For more information on privacy protection, please refer to Facebook’s privacy policy: https://www.facebook.com/about/privacy/.
YouTube: This website includes plugins from YouTube, which is owned by Google Inc. and is located in San Bruno, California. You can recognize the YouTube plugin by the lettering of the same name. When you visit a page on our website that has the Youtube plugin, your browser will create a direct connection to the Youtube servers. This connection will inform the YouTube server about the specific page on our website that you visited. If you are currently logged in to YouTube with your personal user account while browsing our website, YouTube can link your browsing behavior directly to your account. If you wish to prevent this data transmission, please log out of your YouTube account before visiting our website. For more information about the data collection, processing, and use of your information by YouTube, as well as your privacy rights and options for protecting your privacy, please refer to the YouTube privacy policy at https://policies.google.com/privacy?hl=de&gl=de.
LinkedIn: Modig advertises on LinkedIn. If you have given consent to targeting cookies on our website, LinkedIn places cookies on our website for tracking behaviors if you enter the site by a LinkedIn ad. This information remains anonymous for us. LinkedIn uses the LinkedIn Insight Tag and sets a unique LinkedIn cookie on the visitor’s browser if you consent to target cookies on our site. This cookie collects the following data: metadata such as IP address, timestamp, and page events (like page views). For more information, see https://www.linkedin.com/help/linkedin/answer/65521. This information does not reach us, and we cannot influence what LinkedIn collects from the cookies they use. You can turn off this cookie by not giving consent to these targeting cookies.
2.2.2 Links on modig.se
If you decide to use any external links that are provided on our website, please note that this data protection policy does not apply to those links. Although we strive to ensure that any links we provide comply with our privacy and security standards, we cannot guarantee that other providers will comply with data protection and security regulations. Therefore, we recommend that you review the data protection policies provided on the websites of other providers.
2.2.3 Marketing and Remarketing
To create brand awareness and spread information about our products and services, Modig partners with digital advertisers to showcase marketing content on social and online advertising networks. The services we use are Google ads, Facebook Pixels, advertisements on Linkedin, and YouTube ads.
Our purpose is to display personalized and relevant Modig advertisements to you on third-party websites, social media channels, and through direct communication. This is called retargeting. To achieve this, we need your permission to use advertising cookies on our website, as well as your consent to receive marketing from us. We consider Meta, Google, and Dealfront as joint controllers in these scenarios.
When you visit our website through such an advertisement, these platforms store a cookie on your device. See the cookies we use for targeting in our cookie list at https://modig.se/cookie-policy/. Information about your visit and the displayed advertisements are stored through these cookies. In this process, Google, Facebook, and LinkedIn may recognize your internet browser and any previous cookies. We only receive statistical evaluations from Google, Facebook, and LinkedIn, and we cannot identify users based on this information. Therefore, we do not collect any personal data. However, a direct connection between your browser and the servers of these platforms is automatically established. If you are registered with a service from Google, Facebook, and/or LinkedIn, your visit can be linked to your account.
3. How long do we store your personal data?
Modig makes sure to keep your personal data only for as long as necessary to fulfill the purposes for which it was originally collected, as described in this Privacy Notice. Once we no longer require your data, we will delete it from our systems, databases, and backups.
Modig processes your personal data in our CRM system to send you marketing, information and business related matter that is relevant to you. This processing will continue until you decide to withdraw your consent or opt out of receiving marketing information from us. If you do opt out, we will ensure that you are not inadvertently sent any further marketing by keeping a suppression list. Our legal obligation is to respect your choices regarding the processing of your personal data.
However, there may be situations where we are required by law to retain your personal data or to protect our legal interests or the public interest.
4. Children Under 16
Modig does not intend to collect data about visitors to our website who are under 16 years of age unless they have parental or guardian consent. However, we cannot verify if a visitor is older than 16. We encourage parents and guardians to be involved in their children’s online activities to prevent data collection from children without parental consent. If you believe that we have collected personal data about a minor without this consent, please contact us at modig@modig.se, and we will remove this information.
5. With whom do we share your personal data?
Modig may share your personal data with third parties who are trusted and have an agreement with us to process your data in accordance with this Privacy Notice. These may include our subsidiaries, distributors, and third-party service providers. However, we will never sell your personal data. Additionally, in certain circumstances, we may need to disclose your personal data to authorities or third parties in connection with court proceedings, business acquisition or combination processes, or other similar processes.
6. International transfers of your personal data
As Modig is a global company with multiple locations in various countries, it may be necessary to transfer your personal data to countries outside the EU/EEA in order to achieve the purposes listed above.
When transferring personal information outside the EU/EEA, we make sure that we have a legal basis for the transfer and that the level of protection is equivalent to that provided within the EU/EEA. We ensure this by taking adequate protective measures such as the European Commission’s standard contractual clauses, ensuring that the country has an adequate level of protection, obtaining explicit consent from the data subjects, or making the transfer necessary with regard to the purposes set out in article 49 of the GDPR.
7. Your rights in relation to the data processing we perform
As an individual whose personal data we hold, you have specific legal rights that you can exercise. You have the right to withdraw your consent or object to our processing of your data. You can also access the data we hold about you, ask for rectification or restriction of your data, request to have your data ported to another entity, or request that we delete your data. Additionally, you have the right to file a complaint with a data protection supervisory authority. For more information about your rights, please refer to the contact information provided below.
8.Contact information
In case you have any questions or wish to exercise your rights regarding personal data protection, please do not hesitate to contact us.
Email: modig@modig.se
9. Security
We prioritize personal integrity and, therefore, actively work to ensure that users’ personal data is processed with the utmost care. We take measures that can reasonably be expected to ensure that users’ and others’ personal data is processed safely and in accordance with our privacy policy and GDPR regulations. However, it is important to note that transfers of information over the internet and mobile networks always carry some level of risk, and therefore, any transfer of data is done at the individual’s own risk.
10. Changes to this privacy policy
This privacy policy is subject to change, and the latest version will always be available on our website.
This privacy policy was last updated in December 2023.